I know Dean held a contest a while back so it might be from that....I've had endorsements over the years with Fernandes, Dean, B.C. Rich, Rotosound, Hipshot, Peavey, Marshall, and Snap Jack Cables....All of those were low level endorsements due to the fact the bands I'd been in weren't that big....Basically get yourself a press kit together and send it to whoever you're trying to get an endorsement from...Don't get discouraged if they don't answer back...You also have to realize that the more visible you are the more likely you'll get an endorsement....Also, the more well known you are the better deal you'll get....Most places will have where to send press kits for endorsement listed on their FAQ pages....If they don't, you can email them....The only other way is if you've got a famous friend that can get you in....Hope that helps.