brannon67 Posted September 20, 2011 Share Posted September 20, 2011 Why did Epiphone quit selling the hard/soft cases with their Masterbilts? Link to comment Share on other sites More sharing options...
Red 333 Posted September 21, 2011 Share Posted September 21, 2011 They dropped the case so they didn't have to raise the price. The buyer for a guitar at the Masterbilt price point is more sensitive to a $50 or $100 increase than someone buying a brand that sells at a price point similar to say a Gibson (4 or 5 times the price of a Masterbilt, to start). Red 333 Link to comment Share on other sites More sharing options...
brannon67 Posted September 21, 2011 Author Share Posted September 21, 2011 Yeah, I thought it was money issues. Thanks Link to comment Share on other sites More sharing options...
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